Introduction
Now that you’re clear about what you want this course to deliver, we can get started.
Imagine that you are a door-to-door salesperson. You knock on a random door and are invited inside. That person seems responsive to what you have to say. When you are leaving, they tell you to drop by any time, that they would like to hear more about your products and services.
That probably has never happened to any door-to-door salesperson.
But that is exactly what your email subscribers are telling you when they subscribe (opt-in) to your email list. They invited you to communicate with them.
That is why the quality of your email copy is so critical to your marketing success. Handled properly, what you write in your emails and how you construct them can engage and satisfy your prospects and customers. This helps you meet all your marketing and business goals. In other words, more sales and profit.
6 Lessons
Good Email Copy Determines Your Marketing Success
The quality of your email copy is so critical to your marketing success. Handled properly, what you write in your emails and how you construct them can engage and satisfy your prospects and customers while helping you meet all your marketing and business goals.
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