Action Guide
Action Steps To Take Before Moving On To The Next Module:
1. Take a look at a few of your latest marketing emails or a recent email marketing campaign. Evaluate those emails and take notes on where you think you can improve them overall by applying the AIDA formula:
- A - Getting the customers attention
- I - Building their interest
- D - Creating their desire
- A - Getting your reader to take action
Please complete the Mission Action Steps so you can move forward towards your goal.
It’s in your best interest not to move to the next module until you have completed these mission action steps.
Good luck with this mission. See you in the next module with your next mission briefing.
Lesson Activity
1. Take a look at a few of your latest marketing emails or a recent email marketing campaign. Evaluate those emails and take notes on where you think you can improve them overall by applying the AIDA formula:
- A - Getting the customers attention
- I - Building their interest
- D - Creating their desire
- A - Getting your reader to take action
6 Lessons
Good Email Copy Determines Your Marketing Success
The quality of your email copy is so critical to your marketing success. Handled properly, what you write in your emails and how you construct them can engage and satisfy your prospects and customers while helping you meet all your marketing and business goals.
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