The Case Study
A case study is a more detailed and researched story of a person, group, activity, event, problem, and so on. The case study comes from the social sciences but companies also use it for exploring potential problems or situations. One type is the historical case study, which can be used in a similar way to your company story.
The main difference between a case study and the other story types we discussed is the thoroughness of it. A case study includes a great deal of research and organization in order to present every aspect of it. A case study might look something like a detailed retelling of your company's history or the development of a product.
8 Lessons
Stories Your Market Will Love
Later we're going to look at story formats and the elements of a good story. But first, let's discuss what kinds of stories you can tell.
Already have access to this product? Sign In Here
Personal Information
Payment Options
How do you want to pay?
In the interest of your digital data protection, I require you to consent to receive information from me about our products and offers by email (according to our Terms of Service and Privacy Policy).
Other Available Products
